Rheal: Festive Campaign
Client: Rheal Superfoods
Shoot Date: November 2022
Brief: To create bold festive images for uses across website, social media, digital ads and marketing campaigns with a focus on superfoods and energy bars styled in the brand’s evolving high-vibrancy colour palette. The challenge was to keep plenty of space around each frame (when uncropped) to allow the in-house marketing team to adapt images for multiple platforms to make the assets go further. We also used a lot of masking to ensure the red and green backgrounds were consistent across each image.